Indenting within tables Word 2010

I've seen quite a few questions on this, but the answers don't seem to work for me. Within Word 2010, I want to increase (or decrease) the indent of a bulleted list. TAB of course doesn't work (It goes to the next element), but ALT+SHIFT+ -> or <- seems to indent EVERYTHING in the table, which is not what I want to do. I've checked the settings and have not seen anything that would cause this action. Is there a setting or something I am missing?

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